Daniela
How Brands Use Colors to Influence Consumer Behavior
In the world of marketing, color is more than just a visual element—it's a powerful psychological tool that influences consumer behavior....
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Blog: Blog2
Daniela
Apr 223 min read
Artificial Intelligence: Ushering a New Era
In recent years, Artificial Intelligence (AI) has begun to make significant inroads, offering exciting possibilities to push the...
99 views
Author
Mar 1, 20224 min read
Vegetarianism in Romania - In depth analysis 1/2
Since Veganuary has just ended, we used this month as a good opportunity to conduct a study on the popularity of a plant-based diet in...
630 views
Liviu
Feb 14, 20225 min read
I have built my castle on a statistically significant foundation – why is it crumbling?
You could say qualitative and quantitative marketing research are like the artist and the engineer. On one hand, qualitative research is...
23 views
Author
Jan 30, 20222 min read
Pandemic's impact on people's lives (Deconstructed Analysis - Part 2)
Today, we would like to continue our deconstructed analysis regarding our study called "Pandemic's impact on people's lives". If you...
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Author
Jan 26, 20223 min read
Pandemic's impact on people's lives (Deconstructed Analysis - Part 1)
This article sums up a small part of the "Pandemic's impact on people's lives", which is a complex research study our experts have...
28 views
Liviu
Jan 10, 20223 min read
Market research – A sometimes not so tasty medicine
Market research, be it quantitative or qualitative, can sometimes render contradictory and quite upsetting results for some stakeholders in
51 views
Author
Mar 15, 20213 min read
A world without cars?
For decades, air pollution has been debated in vain without producing any result. Even if in the past it used to be just a story that we...
91 views
Florian
Sep 22, 20203 min read
Living in the age of COVID-19 (Part 2)
In the last blog post we talked about the same subject. Today though, we return with the second part of the study...
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Florian
Sep 7, 20203 min read
Living in the age of COVID-19 (Part 1)
During May 22nd and June 9th, we ran the fieldwork for our research, LIVING IN THE AGE OF COVID-19.
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Florian
Apr 20, 20204 min read
What is happening with the environment during the COVID-19 pandemic?
Since factories, rail networks and companies have closed down, there has been a sharp decrease in greenhouse emissions.
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Florian
Feb 11, 20204 min read
A further look into the online world of surveys
Surveys are relevant for the general public and the consumers to gather reviews, opinions, critique and suggestions.
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Florian
Jan 14, 20204 min read
The evolution of market research
In the following lines we will try to understand the concept of market research.
1,789 views
Florian
Dec 3, 20196 min read
Fake news
How do we orient ourselves in the flow of information and news that is flowing through us daily?
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